Uniguest Pairs Hub AV Platform With Extreme Networks for Automated Signage Rollouts
2026-11-13 · via Digital Signage Today
Uniguest has integrated its Hub AV media player platform, formerly known as Tripleplay, with Extreme Networks' Fabric Attach technology, aiming to cut the manual work involved in rolling out IPTV and digital signage across large venues.
According to a press release, media players running on Hub AV can now automatically identify themselves to Extreme Fabric Attach. That lets network administrators apply preconfigured policies and automate device provisioning rather than configuring each screen or player by hand.
For anyone who has had to onboard a few hundred displays onto a corporate or venue network, that manual configuration step is usually where deployments slow down. Each device typically needs the right VLAN, security policy and network access settings applied before it can reliably pull content. Automating that handshake between player and network fabric removes a chunk of the labor and the chance for misconfiguration, at least according to the companies.
The partnership is pitched squarely at stadiums, arenas and other large-scale venues, where operators run live video, wayfinding and informational signage across potentially thousands of screens at once. Uniguest's Hub AV platform already combines CMS and IPTV functionality, so the pitch here is that venues can push both live sports feeds and standard digital signage content over infrastructure that configures itself as new players come online.
"Sports venues and enterprises need technology that's not only powerful and reliable, but also straightforward to deploy and manage," said Pankaj Kulkarni, EVP of product management at Uniguest, in the release. He said the Extreme Fabric Attach integration is meant to reduce the time and complexity of configuring individual devices while giving organizations a scalable way to manage content across facilities.
What the release doesn't say
The announcement does not specify which Extreme Networks switching hardware or software versions are required, nor does it give a timeline for availability or pricing. It also doesn't detail how this integration compares with network automation features other signage CMS vendors may already offer through their own networking partnerships, or whether it requires venues to standardize on Extreme's fabric gear specifically rather than mixed-vendor networks.
For operators managing venues at scale, the practical questions will be around migration: whether this works with existing Extreme deployments, what happens to players not on the Hub AV platform, and how much setup is still required on the Extreme side before devices can auto-provision. None of that is addressed in the release.
The announcement in full
Reproduced from Digital Signage Today for reference. Digital Signage Magazine did not write the text below.
Uniguest, which provides digital engagement technology, has joined forces with Extreme Networks, an AI-powered automation for networking provider, to simplify the deployment and management of IPTV and digital signage solutions across large-scale networks.
The integration enables media players running on the Hub AV (formerly Tripleplay) platform to automatically identify themselves to Extreme Fabric Attach, enabling network administrators to apply preconfigured policies and automate device provisioning, according to a press release.
The collaboration is relevant for stadiums, arenas and large venues, where reliable delivery of live video, digital signage and venue information across hundreds or thousands of screens is essential.
"Sports venues and enterprises need technology that's not only powerful and reliable, but also straightforward to deploy and manage," Pankaj Kulkarni, EVP of product management at Uniguest, said in the release. "By integrating with Extreme Fabric Attach, we're making it easier for customers to deploy IPTV and digital signage across their networks, while reducing the time and complexity involved in configuring individual devices. Combined with the breadth of our platform, this gives organizations a flexible, scalable solution for managing content across their facilities."
With its own integrated IPTV platform, it allows users to entertain as well as inform their audience
Uniguest is the most trusted provider of cloud-based digital signage software CMS, IPTV, IP video technology, and Digital Engagement for guests, residents, customers, students, patients, fans, and employees; engaging audiences in a secure way through next generation software Hubs.
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