InfoComm India Draws Record Crowds as Global Signage Brands Expand Presence
2026-09-23 · via invidis
InfoComm India's twelfth edition drew 13,275 business attendees to the Jio World Convention Centre in Mumbai from 16 to 18 September, a 5.3 percent increase over 2025, according to invidis. The show also drew a noticeably larger contingent of global ProAV and digital signage vendors than in previous years, a sign that international suppliers are treating India as a serious growth market rather than a side stop.
For operators and integrators outside India, the numbers matter because they point to where vendor attention and investment are heading next. According to various market research firms cited in the report, India's digital signage sector is growing 10 to 15 percent annually, well ahead of the more mature markets in Europe and North America. That kind of growth rate tends to pull hardware and software roadmaps in its direction over time, even for companies that don't sell there yet.
The event itself grew too. This year's show occupied 17 percent more exhibition space than 2025 and spread across three levels of the venue. Exhibitors reached representatives from more than 4,500 organisations across 49 countries, up from 36 countries the year before. Visitor makeup stayed business-heavy: about two-thirds came from the AV channel and a third from end-user organisations, with end-user attendance up 4.1 percent year on year. Roughly 40 percent of attendees held owner, C-suite or director-level titles, according to the organisers' figures.
AI Front and Center
AI was the dominant theme on the floor. More than one in ten showcased products featured embedded AI capabilities, spanning cameras, audio systems and predictive AV management platforms, invidis reports. Notably, many of these were shown running live rather than as slideware, which let visitors judge for themselves what is actually shippable versus what is still a demo. The report does not specify which vendors' AI features were live versus staged, so buyers evaluating similar claims from suppliers should ask for the same live-demo standard.
Who Showed Up
Global brands exhibiting included Samsung, BenQ, Mood Media, Interactive Scape, Navori, Korbyt, Brightsign, Nexmosphere and Hisense, alongside strong domestic participation. The list spans the full signage stack, from displays and media players to CMS platforms and interactive hardware, suggesting vendors see India as a market worth a full portfolio push rather than a single product test.
The article cites a projection that India's broader ProAV market will reach around USD 14 billion by 2030. No breakdown is given for what share of that is digital signage specifically, and the report does not name which vendors announced new products or partnerships at the show, so readers looking for concrete launch details will need to wait for follow-up coverage.
The announcement in full
Reproduced from invidis for reference. Digital Signage Magazine did not write the text below.
Mumbai | More than 13,000 trade visitors attended the latest edition of InfoComm India, the fast-growing sister event of ISE, held last week in Mumbai. Visitor numbers increased once again, but perhaps more notably, the exhibition floor featured a stronger presence of global ProAV and digital signage brands than ever before.
The growing international presence is a clear indicator of the increasing attractiveness of the Indian digital signage market. Walking the show floor at this year’s InfoComm India, it was evident that a growing number of global ProAV and digital signage vendors are actively targeting the fast-expanding South Asian market. According to various market research firms, India’s digital signage sector is growing by an estimated 10 to 15 percent annually, significantly outpacing more mature markets in Europe and North America.
Held from 16 to 18 September at the Jio World Convention Centre (JWCC) in Mumbai, the twelfth edition of InfoComm India welcomed 13,275 business attendees, a 5.3 percent increase compared to 2025. For exhibitors, the event provided access to a highly qualified audience of senior decision-makers with active purchasing responsibilities.
This year’s event attracted representatives from more than 4,500 organisations across 49 countries, up from 36 countries in 2025. The visitor profile remained strongly business-focused: nearly two-thirds of attendees came from the AV channel, while one-third represented end-user organisations. End-user attendance increased by 4.1 percent year-on-year. Notably, almost 40 percent of visitors held owner, C-suite, director-level or other senior management positions.
AI, Product Launches and the Largest Show Yet
The 2026 edition marked the largest InfoComm India to date, occupying 17 percent more exhibition space than the previous year and spreading across three levels of the JWCC.
AI was the dominant theme throughout the exhibition. More than one in ten showcased products featured embedded AI capabilities, ranging from intelligent cameras and audio systems to predictive AV management platforms. Unlike previous years, many of these solutions were demonstrated live rather than through presentation slides, allowing visitors to assess their real-world capabilities.
With India’s ProAV market projected to reach a value of around USD 14 billion by 2030, and AI increasingly becoming a key technology driver, the exhibition offered buyers an opportunity to evaluate which solutions are already deployment-ready today and which remain largely aspirational.
Global Vendors Increasing Their Presence
India’s growing market size and long-term growth prospects are increasingly attracting international technology vendors. Alongside strong domestic participation, the show floor featured a broad range of global brands, including Samsung, BenQ, Mood Media, Interactive Scape, Navori, Korbyt, Brightsign, Nexmosphere and Hisense.