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InFiLed Names UC Technology Partners as Northeast U.S. Rep Firm

2026-09-09 · via Digital Signage Today

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InFiLed, a manufacturer of LED display panels, has appointed UC Technology Partners as its representative firm for the Northeast U.S., according to a press release. The move gives InFiLed a dedicated local contact for integrators in a region the company describes as having a sophisticated integrator community.

For operators and integrators specifying LED video walls, this kind of announcement matters less for the product itself and more for support and lead times. A regional rep firm typically means faster response on quotes, demos, and technical questions than dealing directly with a manufacturer's national or global sales team. It also signals how seriously a manufacturer is investing in a given market.

The appointment is part of what InFiLed calls a wider expansion of its North American channel strategy. The release does not detail how many other regional representative firms InFiLed has signed, what other territories are covered, or a timeline for further appointments, so it is not clear how far along that broader channel buildout is.

What the companies said

Chris Donaldson, senior VP of sales at InFiLed USA, said in the release that the Northeast market rewards vendors who are present locally rather than simply listed as an option, and that UC Technology Partners will help the company expand its footprint there.

Aaron Chisena, co-founder of UC Technology Partners, said the firm was built on representatives who have worked on multiple sides of AV deals, including for manufacturers, integrators, and end users. He said InFiLed's manufacturing capability and commitment to the integrator channel fit how UC Technology Partners operates, and that the firm intends to make sure Northeast integrators know what InFiLed's portfolio can do.

Context for buyers

UC Technology Partners is described in the release as an AV and IT sales and marketing organization focused on unified communications and commercial AV, not a company previously known specifically for digital signage or LED display representation. InFiLed adding a rep firm with that broader commercial AV focus suggests the company is looking to place LED walls into corporate, unified communications, and general AV projects in the Northeast, not just retail or advertising display deployments.

The release does not name specific InFiLed product lines that UC Technology Partners will carry, nor does it give pricing, availability, or specification details. Integrators in the Northeast evaluating LED wall vendors will need to follow up directly for that information. What the announcement does confirm is a new point of contact for the region and a stated intent from both companies to grow InFiLed's presence there.


The announcement in full

Reproduced from Digital Signage Today for reference. Digital Signage Magazine did not write the text below.

InFiLed, a provider of LED displays, has appointed UC Technology Partners as its representative firm for the Northeast U.S., extending the LED display manufacturer's reach into the commercial AV markets. The appointment is part of a wider expansion of InFiLed's North American channel strategy, according to a press release.

UC Technology Partners is an AV and IT sales and marketing organization.

"InFiLed's commitment to engineering excellence, product reliability and customer support resonates strongly with the needs of today's AV professionals," Chris Donaldson, senior VP of sales, InFiLed USA, said in the release. "The Northeast is a demanding market with a sophisticated integrator community. Success, therefore, depends on being present and available rather than simply listed as an option. UC Technology Partners will play a critical role as we continue to expand our footprint and to enhance the value we deliver to our customers in this region." For UC Technology Partners, the agreement adds a global LED display manufacturer to a portfolio focused on unified communications and commercial AV.

"We built this firm around the idea that manufacturers are best served by people who have sat on every side of the table," Aaron Chisena, co-founder of UC Technology Partners, said in the release. "Between us, we have worked for manufacturers, alongside integrators and the end users who leverage these systems every day. That shapes how we represent a line. InFiLed has the manufacturing capability and the product breadth to compete anywhere in this market, along with a strong commitment to the integrator channel that aligns perfectly with how we go to market. We'll make sure the integrator community across the Northeast knows what InFiLed's portfolio can do and give them someone local to call when a project needs answers."

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